The MeasHERment Interview is pleased to welcome Tina McCorkindale, Ph.D., APR, the President and CEO of the Institute for Public Relations (IPR), an independent research nonprofit founded in 1956. Read more about Tina here. The …
When the measurement industry began it was primarily run by women, and yet today it’s run by men. Why? This is the question that prompted us to begin The MeasHERment Interview. Our goals include a …
In The Measurement Advisor’s MeasHERment Interview we present profiles of women who make a difference in communications measurement. That difference might be in the ideas they promote, the tools they invent, or the barriers they …
Johna Burke, Global Managing Director at AMEC, is our Measurement Maven for January 2019. She is a superstar female executive in a male-dominated industry. Johna has been doing this measurement stuff almost as long as …
