On this page, you’ll find everything you need to start your Measurement 101 Course-in-a- Box. Enjoy!
Just click on the links below to start your course.
- Why measure — How to use measurement to improve your program, get a raise, earn a promotion, and solve your organization’s problems.
- How to set SMART measurable objectives
- Defining your stakeholders, your key influencers, and setting your benchmarks
- Defining your “Kick Butt Index” — the key metrics you’ll use to measure success
- Selecting the right measurement tool to measure your goals
- Reporting Results — How to derive insight, analyze results, and create reports that your leadership will love
- Special Bonus Ebook — Social Media Measurement 101
- Bibliography & resources list
- Click here to view the videos.