By Katie Paine Posted October 10, 2013 In 0 0 October 10, 2013 The information was incredibly useful and Katie was engaging Katie Paine CEO of Paine Publishing. Also known as the Queen of Measurement. Recent PostsWHY PR AND COMMS PEOPLE NEED TO GET ON BOARD WITH GA4 AND MEASUREMENT NOW!THE NO-BULLSH*T GUIDE TO ATTRIBUTION AND PR MEASUREMENT5 WAYS TO SHOW ATTRIBUTION (AKA CONTRIBUTION TO THE BOTTOM LINE)Five Easy Steps to Measuring Non-Profit Marketing Campaigns