How to Master Social Media Measurement in 6 Simple Steps

Here is my Six Steps of Measurement system adapted to social media measurement. This is an update of our earlier version (“Here’s How To Design a Social Media Measurement System in 6 Easy Steps” from March 2016). This revised version is more elaborate and includes answers to questions I’m often asked. (And, remember, if you'd […]

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About Author

Katie Paine

I've been called The Queen Of Measurement, but I prefer Seshat, the Goddess.