Happy October to you! Here’s a new round of “Got 5 Minutes? Here are 5 Links to Check Out” :

4) “Press Releases Don’t Work” by SHIFT Communications 
An article about why press releases may be a waste of your time and resources. Read More
Why you should read it: If you still issue press releases, then this article provides plenty of food for thought.

5) “New Study Looks at What Makes People Unfollow Brands on Social” by Andrew Hutchinson
An article that covers the annoying actions and the proper actions to take when interacting with consumers on social media. Read More
Why you should read it: It might inspire you to break certain habits and/or try new approaches.

If you are interested in perusing the other rounds of links we handpicked for you then here you go:

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