March 19, 2024 1:00 pm EDT - 3:00 pm EDT Gain insights into best practices for PR measurement with communications research and measurement pioneer, Katie Delahaye Paine. During this impactful session, you will learn about measuring holistic communications campaigns- setting measurable […]
Join me in Tampa for my session on Data-Driven Decision Making at the Florida Public Relations Association Annual Conference.
The Conference Board Corporate Brand Strategy and Management Council meeting in Orlando "Elevating Strategic Planning Through Insights."
Shaping Tomorrow's PR – Technology, Trust, and Transformation Welcome to the 2024 PRSA Colorado Summit! Join us for an inspiring one-day event designed to empower public relations professionals with the latest insights on emerging technologies, […]
Calling all students, recent grads, and PR professionals! Join us for the Yankee PRSA Real World Mash-Up — an event designed to get you ready for your first job or the next rung up the ladder. What […]
Join us April 9-11 in the heart of Chicago for Ragan’s Employee Communications & Culture Conference and come away with practical and innovative ideas to implement back in the office — or in home offices […]
Every public relations practitioner worth their salt knows the importance of using research to establish a baseline, understand perceptions of key stakeholders, predict likely behaviors, measure trust, and show that our work makes a difference by improving business results based on data.
In this one-hour “lunch and learn” hosted by the Yankee Chapter PRSA and Maine PR Council, leading research experts with decades of experience will discuss the latest studies in media measurement, the impact of AI search engines, and the use of research to drive public policy. You will leave with new thoughts on how to bring the value of measurement to your work as a PR expert.
Good Coverage DOesn't Pay the Bill, How to Measure Hospital Communications
