We have named many Measurement Mavens that have implemented incredible measurement programs at their organizations. And there have been other Mavens that have used data in very meaningful ways. But in terms of imbuing …
Jennifer Smoter is the Measurement Maven of the Year 2022 Read More »
We knew Kyiv-based MacPaw was really into measurement when they (a) signed up last year for Paine Publishing’s Measurement Summit on the Future of Measurement and then (b) followed up by sending two people to …
Eugene Kalnyk and the PR Team at MacPaw are the Measurement Mavens of the Month Read More »
Nicole Moreo is head of customer insights for North America at LinkedIn. She has been a leading proponent of excellent communications measurement for decades. I have to confess I was surprised that we hadn’t already …
Whenever I see the names Julie O’Neil, of Texas Christian University, Emily S. Kinsky, of West Texas A&M, and Michelle Ewing, of Kent State, I know there is going to be some interesting research to …
29 Comms Pros Who Are Deep into Data Analytics Are the Measurement Mavens of the Month Read More »
As frequent readers of this space know very well, we are huge fans of anyone who can get people to love math. So when we heard an interview with Kyne Santos, a person who calls …
Long before she became vice president of corporate communications at up-and-coming gene therapy company Encoded Therapeutics, Lynnea Olivarez was a data-driven communications pro. We met her just after she became director of external affairs and …
Lynnea Olivarez Is the Measurement Maven of the Month Read More »
If there were a competition for the U.S. state with the most librarians who are passionate about measurement, then the State of Maryland would win, hands down. Not sure what’s in that Chesapeake air, but …
The Librarians of Maryland Are the Measurement Mavens of the Month Read More »
Eve Stevens, senior manager at Microsoft, is one of those folks who has been on the leading edge of measurement for a long time. (For so long, in fact, that I’d assumed we’d named her …
Our Measurement Maven for June 2021 is Paula Diaz, Operations and Innovation Manager, Buho. She and her team developed, tested, and successfully implemented a program to measure corporate culture. We applaud their fine work. Here …
As you know, we love good data visualizations. When the American Association for Public Opinion Research (AAPOR) sent us a press release about its annual award winners, we were intrigued by their description of Feeding …
Feeding America Is the Measurement Maven of the Month Read More »
Jennifer Jarrell, Deputy Chief Communications Officer at the Ohio Department of Commerce, is our Measurement Maven of the Month for March, 2021. As a rebellious young hippie in the 70s with two very Republican parents, …
Jennifer Jarrell Is Measurement Maven of the Month Read More »
Anyone who can make CEOs quiver in fear at the sight of math on a whiteboard clearly deserves to be named our Measurement Maven of the Month. Heck, the whiteboard of U.S. Representative Katie Porter, …
