It had been several years since I last interviewed Chris Kringle, the Chief Yuletide Officer of Santa, Inc. So, early in December, when a courier arrived with an invite from the jolly old elf himself,
Paine Publishing’s Nonprofit Measurement Checklist lays out every step necessary for a successful nonprofit communications measurement program. Use it to plan ahead and then track your progress. It is copied in below, and you can
The Nonprofit Communications Measurement Checklist: Get Your Program Organized Read More »
Free Measurement Tools: 1. A/B testing Anyone who’s been in the nonprofit sector knows that, in an ideal world, all results would be measured by randomized trials to show the statistically valid relative impact of specific
10 Free or Low-cost Measurement Tools for Every Nonprofit Read More »
You know your nonprofit communications are valuable, but how do you measure or demonstrate it? ROI is not the best way. If you took business 101, or have been a regular reader The Measurement Advisor
8 Ways to Measure the Value of Nonprofit Communications: Alternatives to ROI Read More »
From the Desk of Katie Paine This early October edition of The Measurement Advisor is our Moneyball for Nonprofits issue. It’s all about how nonprofit organizations grow faster and change the world more effectively when
The Barcelona Principles and the standards that have grown from them make measurement and evaluation faster, less expensive, and more convenient. Of course they do give us industry pundits something to rant about, but the
5 Ways Nonprofits Benefit from the Barcelona Principles and Measurement Standards Read More »
Most people think of measurement in the nonprofit sector as a pretty simple affair: A charity does an event, brings in a pile of money, and “Ta-da!” that’s success. But, as with all other things
5 Types of Nonprofits and Their Measures of Success Read More »
Tip #1: The mission is your mission Everyone in nonprofit communications should be able to enunciate their organization’s mission in one minute or less. But for good measurement to happen, you need to be equally articulate
6 Essential Tips to Improve Your Nonprofit Communications Measurement Read More »
This is one of three articles that cover the 2014 International Public Relations Research Conference (IPRRC): The Best Of Lessons for Nonprofits 9 Vital Research Revelations for the PR Industry by Katie Paine — 26%
8 Lessons for Nonprofits from IPRRC 2014 Read More »
