Bill Paarlberg, Editor, The Measurement Advisor: Hello to you, Alan Kelly, Founder and Principal of Playmaker Systems LLC. Welcome to our interview. You are not our typical interviewee, Alan. You do not work in the
Alan Kelly on PR’s Hidden Truth: It’s Competitive and Nobody Wants to Admit It Read More »
We are very pleased to welcome Mary S. Miller, of Miller Comms, Inc., to advise us on the measurement of diversity and inclusion communications. Mary is the author of The Measurement Advisor’s popular article “Using
The MeasHERment Interview is pleased to welcome Tina McCorkindale, Ph.D., APR, the President and CEO of the Institute for Public Relations (IPR), an independent research nonprofit founded in 1956. Read more about Tina here. The
The MeasHERment Interview:
Tina McCorkindale Read More »
When the measurement industry began it was run primarily by women, and now it’s run by men. Why? This is the question that prompted us to begin The MeasHERment Interview, a series that has grown
The MeasHERment Interview: Katie Delahaye Paine Read More »
When the measurement industry began it was primarily run by women, and yet today it’s run by men. Why? This is the question that prompted us to begin The MeasHERment Interview. Our goals include a
When the measurement industry began it was primarily run by women, and now it’s run by men. Why? This is the question that prompted us to begin The MeasHERment Interview. Our goals include a desire
The MeasHERment Interview: Angela Jeffrey Read More »
It had been several years since I last interviewed Chris Kringle, the Chief Yuletide Officer of Santa, Inc. So, early in December, when a courier arrived with an invite from the jolly old elf himself,
Jessica Jones is Manager of Public Affairs Coordination and Planning at the Department of National Defence, Ottawa, Ontario. Shortly after taking this job, she began a months-long process of developing an integrated communications dashboard for
Interview with Jessica Jones: Her Superpower is Measurement Read More »
Sam Ruchlewicz, Director of Digital Strategy and Data Analytics, Warschawski, gave a dynamic and inspirational presentation at the recent Summit on the Future of Communications Measurement. His feisty attitude on the importance of data-informed decisions
