Welcome to Katie Paine’s speech & presentation archive
Many of Katie’s slide decks are available to download below:
If you’d prefer to watch Katie give a speech or presentation, then check out this video playlist on YouTube.
2021
An update and further proof that you can use AI to help you navigate a crisis.
By: Timothy Coombs, Texas A&M University; Gaugarin Oliver, Founder, FullIntel; Katie Delahaye Paine, CEO, Paine Publishing, LLC
Imternational Public Relations Research Conference
March 2021
Stop Doing the Stupid Stuff
P World PR Agency Boot Camp
March 28, 2021
Proving That You CAN Use AI to Manage Your Next Crisis
By: Timothy Coombs, Texas A&M University; Gaugarin Oliver, Founder, FullIntel; Katie Delahaye Paine, CEO, Paine Publishing, LLC
International Public Relations Research Conference
March 2021
Stop Doing Stupid Stuff
Prove Your Value with an Integrated Communications
Measurement Dashboard
P World PR Measurement Boot Camp
February 2021
2020
The ROI of CSA
How to measure the effectiveness of Corporate Social Advocacy, CSR
and Purpose-driven programs
PRSA International Conference
November 2020
Your Guide to Trust and Empathy: How to Get It, Keep It, Measure It, And Regain It
P World PR Measurement Boot Camp
September 2020
Measuring Organizational Trust and Relationships with Publics
IABC DC Chapter
June 2020
Measuring the ‘New Normal’: Integrating PESO and the Barcelona Principles
Ragan Media and Measurement Virtual Conference
May 2020
Measurement Life in the New Normal:
Crisis, Virus, AI and Important New Research
PR Club of New England
May 7, 2020
Using AI to test the effectiveness of Crisis Response
By: Timothy Coombs, Texas A&M University; Gaugarin Oliver, Founder, FullIntel; Katie Delahaye Paine, CEO, Paine Publishing, LLC
Imternational Public Relations Research Conference
March 2020
2019
Are you preprared? How to Measure your Vulnerability to a Crisis
PR News Measurement Conference
April 17, 2019
2018
Taming the Data Dragon: How to Manage, Validate and Get Insight From Your Data — Big or Small
PRSA International Conference, Austin, TX
November 2018
Measure What Matters
Maine Public Relations Council and Social Media Breakfast Maine
February 23, 2018
2017
Stop Doing the Stupid Stuff — How to Use PR Measurement to Achieve Powerful Results
October 26, 2017
Maine Public Relations Council
Portland, ME
How to Use PR Measurement to Make Better Decisions
The Association of Commercial Professoinals – Life Sciences
October 25, 201
Happily Ever After: Boosting Business Results by Marrying PR, Marketing and Big Data
PRSA International Conference
October 8, 2017
Advanced Social Media Measurement: How to Show ROI and ROE with the Latest KPIs
Virtual Speech for Ragan
June 22, 2017
Surfing the Data Tsunami: How PR is using Data Analytics to Become Communications Superheroes
PRSA Northeast Conference
April 28, 2017
Return on Communictions: Using Data to Make a Strategic Difference
Kliping Conference, Ljubjana, Slovenia
April 4, 201
Observer Workshop: Hands-On Skills for Tying your Communications Results to the Bottom Line
Observer Group, Vienna Austria
March 24, 2017
2016
Measurement Dashboards That Communicate the Business Value of Your Communications Programs
PR News’ PR Measurement Workshop, NYC
November 16, 2016
Making Sense of Measurement: How to Navigate Your Way (keynote)
1st Norwegian Measurement Summit, Oslo
November 10, 2016
How to Make Sure You’re Making a Strategic Difference
PSA World Conference, Washington D.C.
September 27, 2016
Measurement: How to Write Speeches So That They Achieve Objectives
PSA Speechwriting School, Washington D.C.
September 26, 2016
Stop Doing Stupid Stuff: How to Use PR Measurement to Achieve Powerful Results
PRSA Charlotte
July 27, 2016
Putting Together a Measurement Dashboard Your Boss Will Love
Association for Communication Excellence (ACE) Conference
June 14, 2016
Finding Meaning in Your Metrics: Turn Your Data into a Great Story for Your Leadership Team
Association for Communication Excellence (ACE) Conference
June 14, 2016
Measuring Communications in the 21st Century (Keynote)
Association for Communication Excellence (ACE) Conference
June 14, 2016
Stop Doing Stupid Stuff — Using PR Measurement to Make Better Decisions
PRSA Central California
April 28, 2016
How To Measure Media Coverage and Tie It to Organizational Goals
PR News’ Measurement Conference
April 21, 2016
Measurement Matters: How to Show Your Contribution to the Bottom Line
PRSA Tech Section
April 19, 2016
2015
How to Create Measurement Dashboards that Communicate PR’s Business Value
PR News’ Measurement Conference, Chicago, IL
November 18, 2015
Create Measurement Dashboards That Communicate PR’s Business Value
PR News’ Measurement Conference
April 20, 2015
Theory Meets Reality: Implementing PR & Social Media Measurement Standards
New Jersey Social Media Summit
April 10, 2015
What’s your “Kick Butt” Measurement Index? How to create a budget-boosting media analysis scorecard
Ragan’s PR & Media Relations Summit
April 8, 2015
Reputation Measurement In The Social Age
Florida International University School of Journalism and Mass Communications
April 6, 2015
2014
Using Measurement to Make Data-Informed Decisions at Atlantic City Alliance
Destination Marketing Association International (DMAI)
July 2014
