What is a Measurement Maven?
A Measurement Maven is an individual or an organization who is exemplary in how they execute communications measurement regardless of their title and what type of organization they work for. Each Measurement Maven has a unique story which is why we dedicate an article to them in The Measurement Advisor; plus, they receive a certificate signed by our very own CEO and measurement guru, Katie Paine.
Who are Paine Publishing’s Measurement Mavens?
Katie Paine has been bestowing the Measurement Maven award for over a decade. The table below includes only the Mavens awarded since the founding of Paine Publishing in 2013. To see a list of the other Measurement Mavens prior to Paine Publishing’s establishment, click here.
|Name||Date awarded||Organization||Link to story|
|Katie Coldwell||October 2016||Southwest Airlines||coming soon!|
|Denise Offutt||September 2016||Epson||Read the story.|
|Kathleen Buczko||September 2016||Epson||Read the story.|
|Jim Fetig||September 2016||Georgia Tech||Read the story.|
|Danielle Brigida||September 2016||U.S. Fish & Wildlife Service||Read the story.|
|Antonia Antonopoulos||September 2016||UNICEF||Read the story.|
|Cindy Villafranca||May 2016||Southwest Airlines||Read her story.|
|Cyrus Shick||January 2016||Hillary for New Hampshire||Read his story.|
|Sharon McIntosh||November 2015||And Then Communications||Read her story.|
|Mary Miller||October 2015||MillerComms||Read her story.|
|The new members of the IPR Measurement Commission||August 2015||(Various organizations, read their story for full details)||Read their story.|
|Elizabeth Fry & Martin Gourgue||June 2015||NATO||Read their story.|
|Mark Weiner||May 2015||PRIME Research||Read his story.|
|Atlantic City Alliance||Measurement Maven of the Year (2014)||Atlantic City Alliance||Read their story,|
|Michael Ziviani||December 2014||Precise Value||Read his story.|
|Ann Knabe, Jason Hasbrouch, and Karin Drinkhall||November 2014||Air Force, Air Force, Army (respectively)||Read their story.|
|Andrew Bowins||June 2014||MasterCard||Read his story.|
|Mario Joannette||April 2014||Joseph Brant Hospital||Read his story.|
|Brady Wood||February 2014||Niagara Health System||Read his story.|
|Melanie Sole & Jeff Guaracino||December 2013||Atlantic City Alliance||Read their story,|