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If you need specific measurement advice now and you don’t have a paid subscription to The Measurement Advisor, then check out these great reads available for $3.97 each:

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How to Write a Fabulous Media Measurement Report in Four Hours

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Get your ducks in a row

12 Questions Every Communications Professional Needs to Answer Before Beginning a Measurement Program

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7 Cardinal Rules for Accurately Measuring the Value of PR and Social Media

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How to Create a Budget Your Boss Will Love in 5 Easy Steps

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