We’ve gathered all of our “how to” resources in one spot, so it’s easy (and fast) to learn what you want to know.
“How To” Videos
Get your headphones ready because Katie Paine provides narration AND on-screen examples:
“How To” Articles
Some of these “how to” articles are free and some of them require a paid subscription to The Measurement Advisor. If you’re already a paid subscriber to The Measurement Advisor, then simply log in here to read the full article(s). If you aren’t a paid subscriber, then sign up today because after you try a free 30-day trial it’s just $9.99 to continue having complete access to ALL articles!
“How To” Presentations
View copies of the slides Katie Paine has presented about mastering different components of communications measurement.
- How To Measure Media Coverage and Tie It to Organizational Goals
- How To Create Measurement Dashboards that Communicate PR’s Business Value
- What’s your “Kick Butt” Measurement Index? How To Create a Budget-boosting Media Analysis Scorecard
- Social Media Measurement Standards: How To Demonstrate Social Media’s Value to Your Organization