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June 2017

PRSA Maryland Chapter Conference

June 8 @ 8:00 AM - 4:30 PM
Loyola University, 4501 N Charles street 
Baltimore, MD 21210 United States
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Join me at PRSA Maryland's Annual Conference  at Loyola University where I'll be talking about Measuring the Information Revolution. What are the latest trends in news dissemination and consumption – and how are those tendencies impacting the way media relations professionals must demonstrate the value of their work? Pew Research Center’s Associate Director Jesse Holcomb is an expert on the information revolution, including its impact on journalism and the public. Katie Paine is the public relations industry’s “queen of measurement.” Together,…

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Advanced Social Media Measurement: How to Show ROI and ROE with the Latest KPIs — Ragan Virtual Speech

June 22 @ 12:00 PM - 1:00 PM

  What are the latest tools and techniques used to measure the effectiveness of social media programs? What KPIs should you be tracking? How can you design a social media program that moves the needle? You’ll explore these issues and other opportunities with a panel of digital measurement experts who will show you how to define bottom-line objectives from the start and how to analyze the results of any online program or initiative. In addition to practical checklists, timely tips,…

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July 2017

Measurement Base Camp

July 21
Shankhassick Farm, Durham, NH United States + Google Map

We've once again partnered with PRSA Yankee Chapter to bring you another all-day workshop that teaches you all the nitty gritty details of measurement.  Check out the details here: http://painepublishing.com/measurement-base-camp-july-2017/

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PRSA Charlotte Chapter Luncheon

July 26 @ 11:30 AM - 1:00 PM
Byron’s Southend, 101 W Worthington Ave #110
Charlotte, North Carolina 28203
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I'll be back in Charlotte in July to update the PRSA Chapter there on how to use Data to become a Communications Superhero.

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October 2017

Summit on the Future of Measurement

October 11 - October 13
Shankhassick Farm, Durham, NH United States + Google Map

Our annual conversation about measurement with the smartest people in the industry. Don't miss it. Details here. 

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The Association of Commercial Professionals – Life Sciences

October 25 @ 1:00 PM - 2:00 PM

I'll be teaching this group about how to use data and metrics to Stop Doing Stupid Stuff

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